Gold plated brass jewelry as accessible luxury
Work with professional, talented jewelry engineers to bring your brand to life – from rough sketches to unique pieces and beyond.
Plating jewelry is like making a cheese burger
Proper combination of different plating layers leads to a piece of brass jewelry that lasts long without irritating your skin.
Stainless Steel
food/medical grade steel
Gold Plated Brass
real gold plating layer + e-coating layer
925 Silver
Hypoallergenic and nickel free
Stainless Steel
food/medical grade steel
Gold Plated Brass
real gold plating layer + e-coating layer
925 Silver
Hypoallergenic and nickel free
Make a strategic decision with brass+gold plating
Brass can be a wise choice in jewelry product lines especially for chunky pieces. It’s safe, versatile, affordable, and can be made to match different quality levels based on your needs. All we need is just the right plating solution.
Brass: Nothing beats competitive pricing
How much is brass + gold plating for this design?
While brass itself is very affordable, its price does not affect the overall jewelry price. Labor and plating would usually be the bigger part.
How much is silver + gold plating for this design?
Silver price highly affects the jewelry price. Giving or taking even 1 gram of silver would cause price fluctuation.
Attachment materials
Attachment parts like pearls, gemstones, and enamel handling would affect the product price.
Plating handling
Different plating methods like gold thickness and two-tone solutions can lead to price fluctuation.
Brass can be a great material: tarnish resistance & color retention
- Key to long lasting plating colors
Plating layer hardness
The harder the jewelry is, the stronger it is to resist scratching and grinding. The palladium layer is to increase the overall hardness.
Gold layer thickness
Thickness of the gold layer on the outside is one of the keys to make long lasting gold plated brass jewelry.
E-coating protection
E-coating is a transpatrent nano-ceramic layer that protects the jewelry from scratches and water. It also gives the jewelry a shiny sheen.
- Pair suitable solution with the right products
Product categories
Differen gold layer thicknesses are needed to achieve consistent color retention time for different jewelry categories. It all comes from in-depth analysis of real wearing situations.
Market positioning
Maybe you simply dont need jewelry that are so premium. When customers make their purchases, what quality do they expect? Only a suitable combination of cost-quality-price secure healthy and long-term business growth.
Pricing breakdowns and compared fordifferent plating solutions
| Thickness | Plating Cost | Unit Price |
|---|---|---|
| 0.05 | 0.05 | 0.05 |
| 1 | 0.05 | 0.05 |
| 2.5 | 2.5 | 2.5 |
| Gold Filled | Gold Filled | Gold Filled |
Buy smart, sell wise.
To secure reasonable revenue
Price competetion is not the way to go for startups or brands of any sizes. Instead, you should always keep in mind of how to secure reasonable margin to keep the business running, at set the price range within where customers believe to be cost-effective. As a start, a retail price of 4-5 times of wholesale price would be a good practice.
Match your brand vision with target audience
$99 cant buy you a piece of family legacy. The jewelry quality and price point should always follow proven market expectations. When you position the brand as an affordable one, your clients care more about the cost-effectiveness. But when you hope to launch a high-end brand, more premium material solutions are needed to please people who care much more about the quality than the price tag.
Brass as the #1 choice for designs like these
Build your jewelry empire brick by brick, and strategically expanding the designs to a mature and iconic collection. Tulipiece is happy to guide you the way, just like helping another 80+ brands to grow from 0 to big, and find their unique place in the jewelry market.
Charm Necklace
Layered chains
Chunky Bangles
Diverse plating solutions to build a great jewelry product line
Take the next step.
Talk to an Tulipiece expert to find the best solution for your business.